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GIVING MEANING TO DATA
Itops Consulting offers its clients support with their strategic thinking in relation to decisions to invest in or withdraw investment from their promotional activities.
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Portfolio analysis, strategic plan management, risk management and promotional plan (marketing plan, segmentation, targeting).
Sizing, structure definition and territory alignment.
Productivity or activity performance, economic performance, return on investment and risk assessment.
Development and setting up of a new compliance policy, audit, process optimization in order to link performance and compliance.
Communication plan, training.
Competences upgrade, customized or standard training.
Aggregation, synthesis, scorecards, reporting.
Sales Force strategy